Michael  James  Hillman Michael James Hillman

During and following their sale to Diageo, Casamigos Tequila, asked me to help them strategize new media marketing and advertising possibilities for their now new outlet in the European Market. As a company who's ultimate mission is to pay homage to the people that make the tequila, I thought it would be a unique opportunity to engage with their customers through thoughtfully made drink recipes that were made by hand.
Credits: Director | Videographer | Editor